The traditional view of older generations having different tastes of music than the younger is one that may just be dead. Sure there is the whole dubstep thing, but that seems more niche than anything else...
What I have noticed in the barely relevant mainstream music media is that authenticity means more than the quality of the music being produced. Two weeks ago on some Star Search ripoff show, a contestant stated she did "the country thing" and apparently offended Keith Urban who is self-identified as a country artist. After this Mariah Carey and Randy Jackson proceeded to provide that "veteran music industry advice" and grill this girl regarding if she's Country or something. Nicki Minaj was visually frustrated at this conversation as was anyone who is sane. This conversation could only exist with two people who are oblivious to the way people listen to music in 2013. Randy Jackson then went on about his 30 years of industry experience (NOT something to brag about) and Mariah ranted about some other nonsense that didn't matter. Before she walked off stage, Nicki made it quite clear that none of this advice was helpful at all to the girl and questioned why it was even given in the first place.
Showing posts with label Generation Gap. Show all posts
Showing posts with label Generation Gap. Show all posts
Friday, February 1, 2013
Friday, October 12, 2012
Want to Hire/Woo Gen Y & Millennials? Ignore the Internet
I just read this piece from the Wall Street Journal describing how oXYGen Financial use stupid marketing tactics to attempt to appeal to younger consumers and it greatly emblematic of what's wrong with America. Yes, that statement is hyperbolic but it's 100% true, businesses have absolutely no clue anymore and have completely lost their shit. Just reading that article makes me wonder how successful their business model is, because it seems to me paying $90 for "investment advice" seems like bullshit from every angle.
People from my generation have been marked to 24/7 for our ENTIRE LIVES, so how does a company that clearly gets this fail so hard. If you look at the last sentence of the article it states "They want to know exactly how you're going to make money off of them and the last thing they want to hear is some slick sales speech" which is truthful, everything else contradicts this statement.
Fuck social media, fuck generational wall building, and fuck these internet business content mills that spout shit that business leaders believe. Why do none of these articles speak of the companies successes and failures? The point of a business is to make money, this is surprising news to maney.
So why do these companies spout nonsense about how attracting younger customers while also clearly missing the point? It's because there is only one way to get the "internet generation" which is a much better term I believe, and that is by offering a quality product or service. Apple is still growing because their products are great, people are cancelling their cable service because the product is shitty....does this make sense? Apparently not because companies would rather drone on about social media and "fun events" rather than providing honest customer testimonials explaining why we should use their product.
Within the next few months I will be launching my own business, and I will use what I've learned from 15+ years as an internet addict to attempt to build and grow this business. Doing this won't be easy but it sure as hell will be more rewarding than watching assholes take advantage of younger customers and employees. So instead of figuring out how to value a "like", I will be charging for a product and utilizing Facebook and Twitter to promote said product. It seems alarmingly simple but it's something that most companies with 60+ year old leadership are failing at massively.
This blog has a lot of posts bitching about older generations, and I feel I should end this post with an explanation. I'm so upset about this because I know I'm a better employee/worker/person than most of you, but I am stuck in a rigid system of conformity and mindless merit-based hiring practices. This is shit you started and accepted. In my past work experience (note I said PAST and not current as my current employer is fantastic and progressive) here are some things that go on which I can't believe are still happening in 2012 (AND IT'S YOUR FUCKING FAULT). So if any of you manager types that are bored and reading this online because your employees are doing all of your work, here is why they hate your guts.
People from my generation have been marked to 24/7 for our ENTIRE LIVES, so how does a company that clearly gets this fail so hard. If you look at the last sentence of the article it states "They want to know exactly how you're going to make money off of them and the last thing they want to hear is some slick sales speech" which is truthful, everything else contradicts this statement.
Fuck social media, fuck generational wall building, and fuck these internet business content mills that spout shit that business leaders believe. Why do none of these articles speak of the companies successes and failures? The point of a business is to make money, this is surprising news to maney.
So why do these companies spout nonsense about how attracting younger customers while also clearly missing the point? It's because there is only one way to get the "internet generation" which is a much better term I believe, and that is by offering a quality product or service. Apple is still growing because their products are great, people are cancelling their cable service because the product is shitty....does this make sense? Apparently not because companies would rather drone on about social media and "fun events" rather than providing honest customer testimonials explaining why we should use their product.
Within the next few months I will be launching my own business, and I will use what I've learned from 15+ years as an internet addict to attempt to build and grow this business. Doing this won't be easy but it sure as hell will be more rewarding than watching assholes take advantage of younger customers and employees. So instead of figuring out how to value a "like", I will be charging for a product and utilizing Facebook and Twitter to promote said product. It seems alarmingly simple but it's something that most companies with 60+ year old leadership are failing at massively.
This blog has a lot of posts bitching about older generations, and I feel I should end this post with an explanation. I'm so upset about this because I know I'm a better employee/worker/person than most of you, but I am stuck in a rigid system of conformity and mindless merit-based hiring practices. This is shit you started and accepted. In my past work experience (note I said PAST and not current as my current employer is fantastic and progressive) here are some things that go on which I can't believe are still happening in 2012 (AND IT'S YOUR FUCKING FAULT). So if any of you manager types that are bored and reading this online because your employees are doing all of your work, here is why they hate your guts.
- Why are there 2 hour meetings that should only be 10 minutes?
- Why are work shifts set in hours instead of task completion? If someone completes a task in 2 hours that takes someone else 10 and then has 8 hours of boredom, why are they punished for being a better employee?
- Why do you give a fuck what any employee looks like if they get the job done correctly and quickly? It's 2012 and your stupid dress codes and anti-tattoo/piercing shit is dying fast.
- Why should anyone respect you just because you are older? No one has EVER given me a good reason for this, as respect is always earned and not given based on arbitrary age requirements. Oh and most of the "wisdom" they think they possess, can be Googled.
- Why do we have to be your IT department and still get paid less than Everyone in the IT department?
These are all giant disconnects I have noticed in the new "generation gap" and I hope that the generation I am from stands up for themselves more and realizes they don't have to work in this system, they can change it by being outspoken or doing their own shit.
Thursday, April 12, 2012
Funny how older generations hate us millennials
After reading this piece about griping how millennials make for terrible employees, I felt it would be a good idea to respond to these by providing some points from someone who is a millennial and it tired of the "system" that is screwing my generation over. I am only using my point of view on these matters (for the record I am a 27 year old male).
1. We don't respect you because you have a title over us, nor we do we respect someone because of their age, we respect someone based on the quality and quantity of work they complete.
2. Many of us are narcissistic and upset because there are people in our organizations who do less work at worse quality and make more money. We know we are better than them regardless of "experience level" so why should we work harder when it's not financially in our best interest?
3. We have seen the perils of being loyal to a company, so why should you expect us to have any loyalty at all?
4. Many of us feel that many corporate policies were created by previous generations to ensure job security. Instead of worrying about dollars and cents they are more concerned with insignificant petty bullshit.
5. How many people out there would rather be at work than doing something they love? I bet it's not many, so don't get upset when you ask this question and get an HONEST answer. Job Interviewers who ask this question are either A: Asking a potential employee to lie (in this case they answer right) or B: Answer the question honestly (in this case they don't get the job). It's a catch 22 that we see right through and wonder how someone who makes hiring decisions is stupid enough to ask this question.
6. We realize 90% of corporate America is bullshit
7. It bothers us that we help all of your fellow employees with technology questions yet we make significantly less money.
8. We know we are getting screwed by the boss, by the company, by the government, by schools and by society.
9. Just because we use our smartphones a lot doesn't mean we don't do work on them.
10. I know that I am a productivity machine when not bogged down by stupid policies and rules that serve no good at all, so why do they exist? It makes my job much more difficult without any clear benefit.
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| Kids Nowadays! |
2. Many of us are narcissistic and upset because there are people in our organizations who do less work at worse quality and make more money. We know we are better than them regardless of "experience level" so why should we work harder when it's not financially in our best interest?
3. We have seen the perils of being loyal to a company, so why should you expect us to have any loyalty at all?
4. Many of us feel that many corporate policies were created by previous generations to ensure job security. Instead of worrying about dollars and cents they are more concerned with insignificant petty bullshit.
5. How many people out there would rather be at work than doing something they love? I bet it's not many, so don't get upset when you ask this question and get an HONEST answer. Job Interviewers who ask this question are either A: Asking a potential employee to lie (in this case they answer right) or B: Answer the question honestly (in this case they don't get the job). It's a catch 22 that we see right through and wonder how someone who makes hiring decisions is stupid enough to ask this question.
6. We realize 90% of corporate America is bullshit
7. It bothers us that we help all of your fellow employees with technology questions yet we make significantly less money.
8. We know we are getting screwed by the boss, by the company, by the government, by schools and by society.
9. Just because we use our smartphones a lot doesn't mean we don't do work on them.
10. I know that I am a productivity machine when not bogged down by stupid policies and rules that serve no good at all, so why do they exist? It makes my job much more difficult without any clear benefit.
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