Welcome to hardtomarket.blogger.com!
First I would like to share a bit about myself as an introduction.
I have worked in Marketing at various levels for 7+ years and have expertise in the Music and Entertainment industries. My past work includes working with artists such as The Romantics and King Gordy, in addition to various film and lifestyle projects. Currently I work in an educational setting as a Marketing Specialist for one of the nation's largest Community Colleges.
My professional history also includes experience in music retail that helped to expand my knowledge and understanding of the thought processes that exist when a customer is making an entertainment related purchase. The massive change that occurred in how Entertainment is distributed, marketed and sold has occurred steadily throughout the time that I have been active in the field.
On here will be any relevant information regarding new ideas of how to Market Entertainment in an effective and cost sensitive manner. My personal experience gears toward Music, but I don't want to limit this blog to that as there are many other innovative ideas that can be shared to help do-it-yourself labels and artists get their music heard without breaking the bank.